在朋友圈发布这类信息，最高要罚100万！转发也要担责
<p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">常常翻看朋友圈的你肯定经常见到这句话</span></p><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; min-height: 1em; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(123, 12, 0); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">“请帮我转发一下这条消息！”</strong></span></p><p style="max-width: 100%; min-height: 1em; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">不过小编要提醒你</span></p><p style="max-width: 100%; min-height: 1em; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">以后再有这样的事儿，一定要小心</span></p><p style="max-width: 100%; min-height: 1em; text-align: center; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">因为你随便一转，可能就犯法了！</span><br style="max-width: 100%; box-sizing: border-box !important;"></p></section></section><p><br></p><p style="text-align:center"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 15px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">公安部治安管理局发布提醒：<span style="max-width: 100%; color: rgb(123, 12, 0); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">根据新实施的《广告法》，“朋友圈转发广告，要负法律责任。”</strong></span></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">下面是@公安部打四黑除四害 的警察蜀黍提供的案例：</span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br></p><section data-author="Wxeditor" style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><article class="" data-author="Wxeditor" style="margin: 5px auto; max-width: 100%; font-size: 14px; border: 0px; box-sizing: border-box !important;"><section style="padding: 10px; max-width: 100%; line-height: normal; box-sizing: border-box !important; background: rgb(243, 243, 243);"><h3 class="" style="margin-right: 12px; padding-left: 10px; font-size: 14px; max-width: 100%; display: inline-block; border-left-width: 4px; border-left-style: solid; border-left-color: rgb(197, 63, 70); color: rgb(51, 51, 51); line-height: 20px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 16px; box-sizing: border-box !important;">抢3毛钱红包帮转广告，结果是三无产品</span></h3></section></article><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><br></p></section><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">山东的林女士在微信上拥有几百位好友，其中一位好友在推销面膜。</span><span style="max-width: 100%; font-size: 15px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br></p><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">前不久，该好友在闺蜜群中发了一个微信红包，林女士抢了一个：0.3元。随后，好友就说这是广告红包，抢到的要帮忙转发面膜广告，林女士随手就将广告转发到了朋友圈。</span></section><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></span></section><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">林女士的微信好友看到广告后，觉得不错，就买回来使用。哪料到面膜是三无产品，好友脸部过敏了。“她说是看到我转发的广告才购买的面膜，要我承担责任。”林女士说，最后她只好自掏腰包买礼物安抚这位好友，这起因为朋友圈发广告引发的赔偿纠纷才算平息。</span></section></section></section></section><p><br></p><p style="text-align:center"></p><p style="text-align:center"><br></p><section data-author="Wxeditor" style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><article class="" data-author="Wxeditor" style="margin: 5px auto; max-width: 100%; font-size: 14px; border: 0px; box-sizing: border-box !important;"><section style="padding: 10px; max-width: 100%; line-height: normal; box-sizing: border-box !important; background: rgb(243, 243, 243);"><h3 class="" style="margin-right: 12px; padding-left: 10px; font-size: 14px; max-width: 100%; display: inline-block; border-left-width: 4px; border-left-style: solid; border-left-color: rgb(197, 63, 70); color: rgb(51, 51, 51); line-height: 20px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 16px; box-sizing: border-box !important;">自媒体发广告同样承担法律责任</span></h3></section></article><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">新《广告法》中明确规定，自然人在自媒体发布广告同样需要承担相应的法律责任。所以，不要以为《广告法》离我们很远，不只是明星代言需要连带法律责任那么简单。作为普通人，也会成为连带责任者，帮忙转发广告要“三思”。</span></p></section></section></section></section></section></section></section><p><br></p><section data-author="Wxeditor" style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><article class="" data-author="Wxeditor" style="margin: 5px auto; max-width: 100%; font-size: 14px; border: 0px; box-sizing: border-box !important;"><section style="padding: 10px; max-width: 100%; line-height: normal; box-sizing: border-box !important; background: rgb(243, 243, 243);"><h3 class="" style="margin-right: 12px; padding-left: 10px; font-size: 14px; max-width: 100%; display: inline-block; border-left-width: 4px; border-left-style: solid; border-left-color: rgb(197, 63, 70); color: rgb(51, 51, 51); line-height: 20px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 16px; box-sizing: border-box !important;">发布虚假广告最高罚100万</span></h3></section></article><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">按照新《广告法》规定，发布虚假广告，欺骗、误导消费者，使购买商品或者接受服务的消费者的合法权益受到损害的，由广告主依法承担民事责任。广告经营者、广告发布者不能提供广告主的真实名称、地址和有效联系方式的，消费者可以要求广告经营者、广告发布者先行赔偿。如果发布广告者无法提供广告源基本信息，那因其广告购买产品遭遇损失的朋友可以先向广告发布者索赔。</span></section></section></section></section><p><br></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(217, 33, 66); box-sizing: border-box !important;">具体到转发广告的人来说，如果转发的广告是虚假广告，给消费者造成了损失，转发人也需要承担相应的责任。</span></strong><span style="max-width: 100%; box-sizing: border-box !important;">根据《新广告法》第五十五条规定，广告发布者如果发布了虚假广告，由工商行政管理部门没收广告费用并罚款，广告费用无法计算或者明显偏低的，处<span style="max-width: 100%; color: rgb(217, 33, 66); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">二十万元以上一百万元以下的罚款</strong></span>。后果严重的还须承担刑事责任。</span></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br></p><section data-author="Wxeditor" style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><article class="" data-author="Wxeditor" style="margin: 5px auto; max-width: 100%; font-size: 14px; border: 0px; box-sizing: border-box !important;"><section style="padding: 10px; max-width: 100%; line-height: normal; box-sizing: border-box !important; background: rgb(243, 243, 243);"><h3 class="" style="margin-right: 12px; padding-left: 10px; font-size: 14px; max-width: 100%; display: inline-block; border-left-width: 4px; border-left-style: solid; border-left-color: rgb(197, 63, 70); color: rgb(51, 51, 51); line-height: 20px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 16px; box-sizing: border-box !important;">不收费用，也要承担责任</span></h3></section></article><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; box-sizing: border-box !important;">按照新旧广告法中的规定，“通过一定媒介和形式，直接或间接地介绍自己所推销的商品或服务”，就是一种广告的行为。如果转发者并未收取红包或其他费用，帮助他人发布广告信息，又是否属于广告呢？新广告法已经删除了旧广告法中关于涉及“费用”的前提，因此，自然人无论是否收取了费用，都不影响其所发布的信息是属于广告的性质。</span></section></section></section></section><p><br></p><p style="text-align:center"></p><p style="text-align:center"><br></p><section data-author="Wxeditor" style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><article class="" data-author="Wxeditor" style="margin: 5px auto; max-width: 100%; font-size: 14px; border: 0px; box-sizing: border-box !important;"><section style="padding: 10px; max-width: 100%; line-height: normal; box-sizing: border-box !important; background: rgb(243, 243, 243);"><h3 class="" style="margin-right: 12px; padding-left: 10px; font-size: 14px; max-width: 100%; display: inline-block; border-left-width: 4px; border-left-style: solid; border-left-color: rgb(197, 63, 70); color: rgb(51, 51, 51); line-height: 20px; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 16px; box-sizing: border-box !important;">朋友圈常见六大广告</span></h3></section></article><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p></section><section style="max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">1.“演唱会门票免费送”：某公众号称拿到数百张某热门演唱会门票，加粉丝并转发就有机会获赠。</strong></span></section></section></section></section><p><br></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">2.“新店开业，加微信送千元手表”：凡加某微信号，即可得到价值1080元正品手表，配礼盒，支持验货，每天限量200个。</strong></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">3.朋友圈拍卖：将一件商品拍几张图片，发布在朋友圈。请好友出价竞拍，到约定的拍卖时间截止，价高者得。</strong></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">4.“晒钞票求代理”：有人在微信朋友圈发布信息，称自己销售某品牌洗发水产品每月可赚很多钱，同时在朋友圈上发一些晒钞票照片，吸引好友加盟做“代理”大批进货。</strong></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">5.“我家的XXX已经卖疯了”：部分 “微商”在朋友圈晒出大量出货图片，并且自称“已经卖断货”“卖疯了”“就剩一个了”等等。</strong></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><span style="max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">6.晒试吃试用：一些“微商”在朋友圈发布自己拍摄的 “试吃试用小视频”，并自己评价。</strong></span></p><p style="max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><br></p><section donone="shifuMouseDownCard('shifu_c_029')" label="Copyright Reserved by PLAYHUDONG." style="margin-top: 1em; margin-bottom: 1em; max-width: 100%; color: rgb(62, 62, 62); font-size: 16px; line-height: 25.6px; box-sizing: border-box !important;"><section style="margin-left: 1em; max-width: 100%; line-height: 1.4; box-sizing: border-box !important;"><strong><span style="padding: 0.2em 0.5em; max-width: 100%; border-radius: 0.3em; color: white; font-size: 15px; text-align: inherit; font-family: inherit; font-weight: inherit; text-decoration: inherit; box-sizing: border-box !important; background-color: rgb(197, 63, 70);">注意</span></strong></section><section class="" style="margin-top: -0.7em; max-width: 100%; border: 1px solid rgb(197, 63, 70); border-radius: 0.4em; color: rgb(51, 51, 51); font-size: 1em; box-sizing: border-box !important;"><section style="padding: 1.4em 1em 1em; max-width: 100%; box-sizing: border-box !important;"><section style="max-width: 100%; font-size: 1em; font-family: inherit; font-weight: inherit; text-align: inherit; text-decoration: inherit; box-sizing: border-box !important;"><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 15px; box-sizing: border-box !important;">新《广告法》实施后，并不是说只要朋友圈转发广告就算违法，如果你转发的广告内容货真价实，就没问题。</span></p><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 15px; box-sizing: border-box !important;"><br style="max-width: 100%; box-sizing: border-box !important;"></span></p><p style="max-width: 100%; min-height: 1em; box-sizing: border-box !important;"><span style="max-width: 100%; font-size: 15px; box-sizing: border-box !important;">如果在朋友圈中看到虚假广告，比如夸大某个医疗产品的功效，或者谎称产品获得了某项专利，遇到类似的情况都可以拨打<span style="max-width: 100%; color: rgb(217, 33, 66); box-sizing: border-box !important;"><strong style="max-width: 100%; box-sizing: border-box !important;">12315</strong></span>向工商局举报。</span></p></section></section></section></section><p><br></p><hr><p style="font-size: 16px; line-height: 25.6px; max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); box-sizing: border-box !important;"><strong style="max-width: 100%; color: rgb(136, 136, 136); line-height: 25.6px; box-sizing: border-box !important;"><strong style="max-width: 100%; line-height: 23.2727px; box-sizing: border-box !important;">来源：</strong></strong><strong style="max-width: 100%; color: rgb(136, 136, 136); line-height: 25.6px; box-sizing: border-box !important;">@公安部打四黑除四害、经济日报等</strong><br style="max-width: 100%; box-sizing: border-box !important;"></p><p style="font-size: 16px; line-height: 25.6px; max-width: 100%; min-height: 1em; color: rgb(62, 62, 62); box-sizing: border-box !important;"><br></p><p style="max-width: 100%; min-height: 1em; color: rgb(51, 51, 51); font-size: 15.78px; line-height: 22.092px; text-align: center; box-sizing: border-box !important;"><br></p><p></p>
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